What is Pay Per Click Advertising?

Pay Per Click Advertising(PPC) refers to a model of internet marketing where advertisers pay a fee each time one of their ads is clicked. PPC allows a business to pay a certain fee to drive traffic to their website.  Pay Per Click Advertising provides a quick alternative to growing your website traffic compared to Search Engine Optimization.

Search engine marketing (SEM) is one of the most common methods of PPC. Service providers bid to pay a certain amount for search phrases related to their services. When a potential customer searches a keyword related to the product, a search engine’s sponsored link with the product/service will appear on the search results.

pay per click advertising

Our Pay Per Click Advertising Process:

Our PPC Advertising services involve a carefully thought process to maximize a return on investment. Campaign management service includes the following components:

  • PPC Campaign Strategy
  • Keyword research
  • Ad creative development for display or search.
  • PPC Campaign Set-up
  • Bid management and ROI tracking
  • Landing page design, development, and optimization
  • Campaign management and analysis

DigitalFWD Pay Per Click Services

Google AdWords

Start growing your business with Google Adwords. Let's build a fully optimized AdWords campaign to generate quality leads and increase your sales.

Bing Advertising

Bing Ads delivers almost 900 million searches every day. Drive traffic to your website using our Bing Ads Campaign Management Services.

Social Advertising

Social Networks are increasingly becoming a part of our lives. DigitalFWD develops paid social campaigns that drive targeted audiences to your desired destinations.

Display Advertising

Grow your sales and increase brand awareness with display ads. We use Google Ad Network and Bing Ads Network to target and remarket to your audience.

PPC Campaign Management

Get professional PPC campaign management services from the audit process, leading to data analysis, optimization, and reporting.

Remarketing & Retargeting

We Improve ROI and increase conversions by marketing to people who have already visited your website but didn't convert. This also increases brand awareness.

PPC Campaign Deliverables

We keep you updated about everything that has to do with your PPC Campaign. This includes reporting on your campaign’s success regarding the performance of your keywords, the click-through rate, and conversion. We create a rank report so you know where you rank organically for the keywords you pay for. After a review of the report, a dedicated campaign manager will explain the campaign’s progress, direction, and answer any questions you may have.

Start Your PPC Marketing Today

Let us help you grow your business using proven methods for audience targeting.