Everything is digital, the traditional way of doing business has shifted and moved online. The first thing people do when they are looking for service providers or products is to jump straight to a search engine like Google, Bing, Yahoo etc, or better yet do a social search on Facebook and look for recommendations. Your business cannot afford to be left behind. It is important to have a digital marketing strategy whether your business is online or offline. To compete in today’s digital landscape you’ll need to focus on 5 specific areas.......

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